Biography

Juliana (Juju) Wong, M.Ed. [she/her] is an educator, entrepreneur & higher education consultant based in New York City and San Francisco. With 15+ years in college access and success work, Juju centers the social identities and emotions of BIPOC, first-generation students throughout the college process. From workshops to social media content, she makes college knowledge & resources more accessible to young people in fun and creative ways!

Juju is also a diversity, equity & inclusion (DEI) strategist that integrates her ethnic studies and equity lenses to build programs and organizations. From curriculum design to organizational development, her ultimate goal is to create culturally-affirming & equitable educational and career pipelines for diverse communities to feel valued and empowered in their professional pathways.

Follow @ProfessorJuuj on Instagram and TikTok!

Articles, Publications, and Appearances

Select Conference Presentations:

  1. Wong, J. (2026, April). From AAST to What You Wanna Be: Taking What You Learn in Asian American Studies to Your Industry. Asian Pacific Americans in Higher Education (APAHE) Conference, Anaheim, CA.
  2. Wong, J. (2025, June). Power Over Pity: Integrating Community Cultural Wealth into the College Admissions Process for First-Generation, BIPOC Students. New York State Association for College Admission Counseling (NYSACAC) Coming Together Conference, Oneonta, NY.
  3. Labrador, R., Wong, J., Sommers, M., Rajagopalan, K. (2024, May). The Impact of the UCLA & UH Mānoa Hawaiʻi Program on the Next Generation of Social Justice Educators. National Conference on Race & Ethnicity in Higher Education (NCORE), Honolulu, HI.
  4. Wong, J. (2018, April). Do It Through the ‘Gram: Social Media and Asian Pacific Islander Desi American (APIDA) Identity Development. Asian Pacific Americans in Higher Education (APAHE) Conference, Oakland, CA.
  5. Wong, J. (2018, March). Do It Through the ‘Gram: Social Media & APIDA Identity. ACPA Annual Convention, Houston, TX.
  6. Mascareñas, K., & Wong, J. (2018, February). Beyond Model Minorities: A Critical Understanding of the Asian Pacific Islander Desi American (APIDA) Student Community. Maryland Student Affairs Conference (MSAC),  College Park, MD.

Select Public Speaking Engagements: